The 7 Sleep Habits of Successful Entrepreneurs

We all know lack of sleep is harmful to our health — sleep affects mood, increases risk of psychiatric disorders and depression, cardiovascular disease and lowers immune system health. Yet the stress of running a company and long working hours means entrepreneurs often find themselves functioning on little sleep. Evanston, Ill.-based sleep expert Dr. Lisa Shives says…

4 Selling Essentials Every Startup Should Know

You’ve developed a great new technology. You’ve invested thousands of hours of work. Now comes the tough part — selling your product. Many startup founders don’t have sales teams to rely on, resulting in dismal sales. But this doesn’t have to be the outcome for your venture. One of the core truths about sales that startups need…

The Soul Brokerage

In his 1983 autobiography, “Flashbacks,” Timothy Leary explained the meaning behind Marshall McLuhan’s phrase, “Turn on, tune in, drop out.” “Turn on” meant to go within. Activate your neural and genetic equipment. Become sensitive to the various levels of consciousness and the specific triggers that engage them. “Tune in” meant to interact harmoniously with the…

Best practices: real estate brand consistency

Editor’s note: This is part one of a two-part best practices series. In February I made a polite demand to put focus on good design. Things should not only look good, but your entire marketing strategy should look and feel consistent. This goes beyond what typeface you are using. Is your brand consistent? When you look at your…

How to Train Your Brain to Stay Focused

As an entrepreneur, you have a lot on your plate. Staying focused can be tough with a constant stream of employees, clients, emails, and phone calls demanding your attention. Amid the noise, understanding your brain’s limitations and working around them can improve your focus and increase your productivity. Our brains are finely attuned to distraction, so today’s…

How to Create an Irresistible Professional Brand in 13 Easy Steps.

Branding is the new key to success. Now is the time position yourself for success, while proactively managing your professional and personal brand. Your personal/professional  brand affects everything including your : Marketability Market position Market penetration Ability to attract and keep clients The price clients are willing to pay for your products and services Trust and…